SEKO and GreyOrange form strategic partnership

5th December 2022

Logistics BusinessSEKO and GreyOrange form strategic partnership

SEKO Logistics, a leading global logistics provider, has formed a strategic partnership with GreyOrange, a global leader in automated robotic fulfilment and inventory optimisation software, to help scale-up its warehouse operations.

The partnership, which will involve SEKO using a fleet of GreyOrange’s Ranger Assist Bots and GreyMatter fulfilment orchestration platform, will enable the company to both increase available capacity and throughput across its warehouse while also reducing operating costs. GreyOrange’s solution will empower SEKO to scale its warehouse operations to meet changing demand without having to source additional labour.

“In our industry, building a scalable logistics solution to meet the ever-changing demand cycles, whilst controlling an increasing cost base, is critical in our customer offering,” said Paul Lockwood, Group Managing Director UK & I for SEKO. “This new partnership with GreyOrange allows our fulfilment centres, starting in the UK, to manage those fluctuations seamlessly and empower our clients to turn their supply chains into a competitive differentiator. GreyOrange’s AI-driven software and automation serves as a powerful tool to ensure we’re always delivering high-velocity ecommerce solutions for our clients no matter the season.”

GreyMatter from GreyOrange

GreyOrange’s GreyMatter fulfilment orchestration platform coordinates and assigns the work activities of warehouse robots such as Ranger Assist to maximise productivity, speed, accuracy and safety in distribution operations. GreyMatter matches robot agents according to work needs, including capacity and demand peaks, for seamless inventory orchestration.

“We are honoured to be partnering with SEKO, one of the premier retail and e-commerce logistic providers – to help provide a way for warehouses to operate more efficiently during peak times”, said Samay Kohli, Co-Founder and CEO of GreyOrange. “Together with our AI software and smart robots, we will be able to solve some of the most pressing issues facing logistics operations currently.”

GreyOrange will be working with Zebra Fetch Robotics, to provide the Ranger Assist bots. The Ranger Assist is an autonomous mobile robot (AMR) that supports a variety of e-commerce fulfilment and wholesale picking workflows, including each and batch picking, as well as interleaving replenishment and putaway. Industry-leading on-board robot safety software and sensors enable the AMR system to be ANSI/RIA R15.08 conforming and carry the CE mark.

“Robotics automation provides an outstanding range of scalable solutions for warehouse challenges in today’s on-demand economy,” said Marcel Kars, VP Robotics Automation, Zebra Technologies. “AMRs can deliver greater workflow efficiencies and improved worker productivity gains by streamlining e-commerce orders, automating the movement of goods and assisting workers with picking.”