Optilogistic Completes Merger with Maplink

29th August 2017

Logistics BusinessOptilogistic Completes Merger with Maplink

Following the announcement in late 2016 that Optilogistic, a specialist in planning and optimisation solutions for logistics, and Maplink, a leader in geolocation and logistics solutions in Latin America, would merge, Optilogistic will now officially be known as Maplink.

The two companies took the decision to combine their technologies and business expertise in order to accelerate their growth and develop a next-generation cloud logistics platform. The objective of the merger is to meet the needs of both the traditional B2B logistics market and also of new markets, particularly those relating to e-commerce and the complexity of delivering directly to consumers.

“One of the main changes we’ve seen in the logistics industry is a move away from the “push” model towards a demand-driven supply chain. This is a fundamental shift, making it essential for businesses to be able to address the problems relating to the greater complexity of B2C deliveries,” commented Frederico Hohagen (pictured), CEO of Maplink.

Maplink currently has 7 offices in 6 countries and employs more than 100 members of staff. The business has enjoyed strong growth in Latin America and Europe, with particularly rapid development in France.

With its annual turnover growing at a steady rate of around 45% over the past 3 years, Maplink has seen its revenue triple since 2015. The company now has more than 1200 customers across 19 countries.

“The excellence of our teams and our solutions, as well as the trust of our customers and the loyalty of our investors, mean that Maplink is in the perfect position to accelerate its expansion,” commented Yvonnick Boivin, President of Optilogistic.

“Europe is a very important region for us, and now generates higher revenues than Brazil, our traditional home. We will therefore continue to invest in and strengthen our presence here, in close collaboration with Maplink’s French team and its directors.”