GEFCO Names Director of Internal Incubator Innovation Hub

15th April 2019

Logistics BusinessGEFCO Names Director of Internal Incubator Innovation Hub

GEFCO Group has appointed experienced Director, Valérie Floridia, to support in the management of the GEFCO Innovation Factory. Launched in 2018, the internal incubator offers employees worldwide an opportunity to propose and develop innovative ideas to help drive GEFCO’s growth.

Floridia will reinforce GEFCO’s innovation team with her 15 years of experience at major industrial companies such as Renault and EDF in France, Germany and the United States. As Director of the GEFCO Innovation Factory, Valérie will be responsible for encouraging new ideas and helping convert them into fully operational projects that will strengthen the group’s expertise.

Created in 2018 to unleash internal creativity, the GEFCO Innovation Factory is open all year long, enabling candidates to submit their projects at any time to a screening committee of internal experts who select the most promising concepts. Shortlisted teams are then invited to Paris to pitch their innovative ideas at the Explorathon, a two-day event designed to challenge and accelerate projects with the potential to support the group’s business and drive growth.

Two Explorathon events were conducted over the past few months, where nine teams of GEFCO colleagues have explored innovative solutions on 3D printing, Augmented Reality and Artificial Intelligence.