Logistics Business Magazine
Logistics Business Magazine

Print Article

KRAFT FOODS chooses STEF For the logistics of « Philadelphia » in France and Italy

KRAFT FOODS, global snacks leader, has contracted STEF, the leading European multi-specialist in cold chain logistics, for transportation and logistics services in France for its “Philadelphia” cooking and spread cheese.

STEF will support the business development in France of this new iconic product of the KRAFT brand, as it already does in Italy. Under this new contract, the French downstream transportation operations and related logistics services (reception, storage, order picking) will be performed on the STEF site in Bondoufle (south of Paris), the Group’s largest logistics site for fresh produce.

Launched in the United States in the 1880’s, “Philadelphia” spread has been marketed in Europe for 40 years (Great Britain, Italy, Germany, Spain…) and in France since April 2011 with various recipes adapted to French local taste.

Transportation and logistics services
The STEF Bondoufle site receives the goods from the German Fallingbostel factory. Storage and order picking of eight listed Philadelphia products, including the four launched in March 2012 (“Philadelphia” light plain and chives, “Philadelpia” salmon & dill, “Philadelphia” milka) and co-packing operations are performed in a temperature-controlled environment (+2 °C / +4°C).
STEF is in charge of the outbound transportation of goods from its Bondoufle site to retailers’ platforms within 24 to 48 hours.

STEF was selected under a tender launched in 2010 by the French affiliate of KRAFT FOODS (three components: logistics services, transportation, “customer service” outsourcing). STEF was selected for mainly five reasons:

Ability to deliver anywhere in France under 24 to 48 hours from a single site located in the Parisian region,

Specialized expertise in fresh food products (+2°C / +4°C),

Multi-manufacturer optimized and pooled solutions for downstream transportation

Reliability and quality support for start-up activity,

Implementation of a tailor-made “Customer Service”

The main tasks of the “ Customer Service » are: customer relationship and inventory management, order flow processing… STEF teams are responsible for managing the relationship with mass retailers on behalf of KRAFT FOODS (order processing and tracking). Orders are directly fed into the KRAFT FOODS SAP server on the STEF Bondoufle site.
To ensure traceability throughout the operation and monitoring of deliveries, STEF delivers an optimized logistics solution with its proprietary WMS and TMW tools. Exclusive web services for inventory tracking (e-stock, e-order, e-recall…) are also implemented.

www.stef.com



The Delivery Conference 4th February 2014, London
Now in its fifth year, The Delivery Conference has secured an integral spot in the eCommerce calendar as the one-stop-shop for all things Delivery.

LogiMAT,Stuttgart 25 - 27 February 2014
The Logi MAT , International Trade Fair for Distribution, Materials Handling and Information Flow, sets new standards as the biggest annual intralogistics exhibition in Europe.

The intralogistics fair for Central Europe
LogiMAT 2014 in Stuttgart - Closing Report

MIPIM Logistics Property, Cannes, 12 - 14, March 2014
MIPIM , the world’s property market, brings together the most influential players from all international property sectors - office, residential, retail, healthcare, sport, logistics and industrial - offering unrivalled access to the greatest number of development projects and sources of capital worldwide

MODEX 2014, Atlanta, 17 - 20, March 2014
Expo Includes Supply Chain & Transportation USA and the Georgia Logistics Summit Collocations and a Conference Featuring Keynotes on Global Business and Supply Chain

Materials Handling Eurasia, Istanbul, 20 - 23, March 2014
The intra-logistics industry is on the move - and the world.

SITL Europe, Paris, 01 - 04, April 2014
The international meeting place for Transport ,Logistics and Freight Forwarding

Intralogistics Europe, Paris, 01 - 04, April 2014
INTRALOGISTICS Europe- Handling equipment exhibition for industry and distribution - brings together all handling equipment and automated systems which process and rationalise the physical movements of supply, production and distribution.

TransRussia, Moscow, 22 - 25, April 2014
The TransRussia exhibition is a major marketplace for transport services, each year attracting leading professionals from Russia, the CIS and Baltics.

Multimodal CV Show, Birmingham, 29 - 01, May 2014
Established in 2008, Multimodal, the UK and Ireland's leading freight transport and logistics exhibition, will celebrate its seventh year in 2014.

Integrated Supply Chain Istanbul, 07 - 08, May 2014
Creating strong foundations for sustainable growth – The need for Supply Chain Excellence in Turkey

19–20 May 2014, Heythrop Park, Oxfordshire
Now in its 16th Year and firmly established within the Supply Chain/Logistics & Distribution industry, this highly focused event is specifically designed for Senior Supply Chain/ Logistics/ Warehouse/ Transport/ Operations professionals that want to stay ahead of the competition.

CeMAT, Hannover, 19 - 23, May 2014
The intra-logistics industry is on the move - and the world.

SIL Barcelona, 03 - 05, June 2014
S.I.L. is an International Logistics Exhibition and is the meeting point for all logistics activity in Southern Europe in Barcelona.

Transport Logistic,China,Shanghai, 17 - 19, June 2014
Be a part of the number one exhibitions for Logistics, Mobility, IT and Supply Chain Management.

TOC Europe, London, 24 - 26, June 2014
TOC Europe is the global port-centric container supply chain event and is the definitive meeting place for the world's shipping, port and terminals industries.

IAA Hannover, 08 - 10, September 2014
Interested in a visit to the 65th IAA Commercial Vehicles from 25 September to 2 October 2014 in Hannover.

Postexpo,Stockholm 23 - 25, September 2014
POST-EXPO provides the most significant opportunity the postal, parcel and express industries have to debate current issues and form business relationships on a global scale. 2014 will be the 18th international conference and exhibition for postal technology, equipment, services and innovation.

China International Logistics & Transport Fair, Shenzhen, October 14-16th
1200 exhibitors representing the breadth of China’s transport and distribution sector will be present for the 8th staging of this event, including a conference. Shenzhen is in Canton province.